Independent creator work by RV Mendoza
Costco Consumer Stories by RV Mendoza
At Costco, I compare prices, look for overlooked benefits, find products, and practice Tagalog with my family. Those trips have produced 11 original Reels and five Breaking Even episodes.
For consumer brands, this collection shows how I can make groceries, household products, travel benefits, and other everyday purchases feel useful, funny, and culturally specific.
For a brand partnership, I look for a real shopping question or family routine where the product can do something specific on camera.
A recurring consumer series
Breaking Even asks the question shoppers already have
Is a Costco membership actually saving me money? I keep a running account of groceries, household spending, gas, and other membership benefits. Each purchase changes the total while the question keeps the comedy moving.
See the Obvious Ventures project record for the formal studio credit and selected episodes.
Breaking Even, episode 1
Is Costco Saving Me Money or Is It a Scam? Breaking Even, Episode 1
Breaking Even, episode 4: Costco gas
Is Costco Worth It? Breaking Even, Episode 4: Costco Gas
Breaking Even, episode 5: Cuisinart immersion blender
A Cuisinart Immersion Blender Paid Back 15% of My Costco Membership
Verified paid partnership
I made Crest’s limited-time Costco offer part of the joke
For the Crest campaign, I used the Costco offer in a Better Than Everyone episode. The character bragged about the product and its limited-time price.
The case study includes the finished work and verified campaign results.
One retailer, many kinds of stories
A restock, a food hack, a service, or a Tagalog lesson
One trip can include a sensory-friendly food hack, a realistic restock, a service people missed, or Tagalog practice with my family. Each video follows the specific question or activity on camera.
Audience fit, in context
A strong overlap with everyday consumer categories
My audience is primarily women and concentrated between ages 25 and 54. That makes grocery, household, personal care, family, travel, and value stories especially relevant areas to explore, while the creative idea still has to earn attention.
- Women
- 82%
- Ages 25–44
- 69.3%
- Ages 25–54
- 82.6%
Instagram audience snapshot of July 30, 2026.
For brand partners
Tell me what the product does and what the campaign needs
Send the product, campaign goal, audience, timing, and usage details. I’ll reply with fit, availability, and questions.
From the conversation
The audience adds to the story
Useful reactions, shared habits, and cultural encouragement show what viewers chose to carry forward from the videos.
Comments from Instagram.